Motif Music Row

In 1974, the United Artists Tower was developed by the Jordanaires (Elvis’ backup band) as an office building on Music Row. The octagonal shaped, 9-story structure also housed several radio stations and a recording studio, before being offered as residential condominiums in 2006 and ultimately falling into disrepair. In 2015, MZA was approached by a group of local hoteliers who sought to redevelop the property into a first-of-its-kind hotel on Music Row. Over the following several years, the design team met with community leaders and other stakeholders, council people, historians, and government officials to develop a project on the site that had the support of the city and would be complementary to its neighborhood’s needs.

Category: Adaptive Reuse + Renovation, Commercial, Hospitality + Restaurant, Interior Design, Work Archive